by Brett Farmiloe | Aug 26, 2019 | Blog, Email Marketing Tips
How To Get More Email Subscribers Through Organic Search Traffic The number one question I hear from Mailchimp customers? “How do I get more email subscribers?” My number one recommendation for list growth? “Capitalize on your existing inbound traffic.” I’m biased....
by Lucky Red Pixel | Dec 19, 2018 | Email Marketing Tips
Merge tags add a great personal touch for a wide range of emails: signup forms, welcome emails, weekly newsletters, and even subject lines (and it can also increase your engagement rates!). Merge tags you should get used to using are: *|FNAME|* This shows your...
by Lucky Red Pixel | Dec 12, 2018 | Blog, Email Marketing Tips
You’ve sent your email campaign. Now what? It’s time to analyze your email reports! We’ll walk you through Mailchimp’s email reports so you can measure your return on investment and understand how customers engage with your emails. Dive into your email reports. In...
by Lucky Red Pixel | Nov 29, 2018 | Email Marketing Tips
We all want customers to open our emails, to click our links for higher engagement, and to reach out to us for help. But none of that matters if your emails are hitting the spam bin. Obviously we want our email deliverability to be as close to 100% as possible. One of...
by Lucky Red Pixel | Nov 15, 2018 | Email Marketing Tips
Let’s start here: what not to touch. When you log in to your Mailchimp dashboard, you’ll see a few tabs at the top: Campaigns, Templates, Lists (or Audience), Reports, and File Manager. We’ll focus on the Campaigns tab, but first – if you click on the Templates page,...
by Lucky Red Pixel | Nov 8, 2018 | Blog, Email Critique
ULTA Beauty prides itself on the visuals. Known for its bright colors and massive beauty selection, the brand knows how to make its products shine – and make customers feel special – in emails. ULTA’s email marketing campaigns are pretty consistent – bright, bold,...